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Custom Row Formatting

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Maria Herrell
Updated 2 weeks ago
Custom row formatting lets you automatically color or style rows in your saved lists based on specific data attributes. This makes it easier to identify records that meet specific criteria, such as those requiring follow-up.

How to Set Up Custom Row Formatting

Before we begin, please note:
  • Row Formatting only works with saved lists.
  • You cannot add row formatting to All Companies, All Deals, or All People lists.

1. Access Row Formatting

  • Go to your Saved List View.
  • In the top right corner, click the three dots.
  • Select Row Formatting from the dropdown.


2. Choose a Template or Create a Rule

  • Pick a pre-built template or click to create your own custom rule.
  • Name your rule and select a color preview.


3. Set Your Conditions

  • Choose the column(s) to search.
  • Select the operator (e.g., equals, contains).
  • Enter the value that triggers the formatting.
Example: Highlight all deals with no activity in the last 10 days.

4. Save and Apply

  • Click Save.
  • Your list will automatically highlight rows that match your rule.


Need help? Contact support at [email protected]. 

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